LATAM has just become the first airline in Brazil to have its service certified by Reclame AQUI, the conflict resolution platform between consumers and companies. Recognition is granted to companies that invest in training their professionals and are aligned with best practices to resolve customer demands. To this end, the company was evaluated based on its reputation on the platform and on an exam applied in the operation, and received the Reclame AQUI certified service seal.
The achievement is part of a series of initiatives that LATAM has implemented in recent years to improve its customer relationship. The company made strategic investments in products, services and technologies to make service more efficient and empower its employees to resolve problems at the first . As a result, LATAM also emerges as the least complained about airline in Brazil on the Consumidor.gov.br platform, with 0,65 complaints for every 1 engers transported (a rate 11% lower than that of second place) and a enger response time of 2,89 days (68% faster than the second place), according to data from the first quarter of 2024.
LATAM, it is worth ing, is also one of the finalists of the Reclame HERE Award 2024. This year's edition, which will have its results revealed in the second half of the year, marks the company's debut as one of the highlights of the Tourism and Leisure category (Airlines subcategory) in one of the most important service and reputation awards in Brazil.
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Street: LATAM Brazil
